Monday, 10 June 2013

A2 Task Brief

Task:

A promotion package for a new film, to include a trailer together with:

  • A film magazine front cover, featuring the film
  • A poster for the film
Research and planning will be marked on the following elements:
  • Research into similar products
  • Organisation of actors, locations, costumes or props
  • Work on shot lists, layouts, drafting, scripting or storyboarding
  • Time management
  • Care in the presentation of the research and planning
  • Skill in the use of digital technology or ICT in the presentation
  • Communication skills

For your practical element you will be marked on the following aspect:
Trailer:
  • The ability to hold a shot steady
  • Framing a shot appropriately
  • Using a variety of shot distances as appropriate
  • Shooting material appropriate to the task set
  • Selecting mise-en-scene
  • Editing so that meaning is apparent to the viewer
  • Using varied shot transitions, captions and other effects selectively and appropriately
  • Using sound with images and editing appropriately

Print (Poster and magazine):
  • Appropriate use of IT (In Design, Photoshop etc)
  • Understanding of conventions of layout and page design
  • Awareness of the need for variety in fonts and text size
  • Accurate use of language and register
  • Appropriate integration of illustration and text
  • Framing a shot, including and excluding elements as appropriate
  • Shooting material appropriate to the task set
  • Selecting mise en scene including colour, figure, lighting, objects and setting
  • Manipulating photographs as appropriate to the context for presentation

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